Exhibition Blog | Event Marketing Tips | Nimlok

0800 111 4001


Blog

Nimlok recognised by AEO Excellence Awards

May 25, 2017 | Melanie Wills

We’re delighted to announce that Nimlok are finalists in the Stand Design and Build category for the AEO Excellence Awards 2017! The AEO Excellence Awards represent the best that the events industry has to offer and the event recognises and celebrates organisers’ accomplishments, standards of excellence...

Read more...

Do you know what makes a good exhibition stand?

March 30, 2017 | Laura Baines

When it comes to exhibiting, are you spending your budget wisely? Do you know what will drive your ROI and what fritters away your budget without making any difference? We asked 110 savvy marketers at Marketing Week Live 2017 in what proportion they would allocate their...

Read more...

Be an exhibiting star baker!

March 7, 2017 | Laura Baines

At this year’s Marketing Week Live, we divulged the secret to making the perfect exhibiting cake mix by sharing our recipe for success: Method: 1)  Creating the perfect sponge for your cake need not be expensive Hiring the stand’s structure offers you greater flexibility and...

Read more...

Attract, intrigue and educate visitors with great graphic design

January 26, 2017 | Laura Baines

With the best will in the world, stunning exhibition stand architecture alone can’t tell the whole story of your business and its services. Marry it with thoughtful, attention grabbing graphics though and you have a match made in heaven! Suddenly, with the architecture and...

Read more...

New year, new stand; amaze visitors with these design trends

January 5, 2017 | Laura Baines

Every year our designers are faced with the same challenge; “we need a new stand, but could you do something similar to our last one?”. While this seems a sound strategy in principal, brands risk design stagnation. The exhibition hall is a great place...

Read more...

Around the world in 365 days

December 16, 2016 | Sarah Elmore

2016 has been an exciting and busy year for us! We have continued to help our clients exhibit successfully, delivering over 500 projects around the world. Our global network of trusted build partners allows us to offer a cost effective, hassle free and truly...

Read more...

Inspiring, integrated design: how these brands met their exhibiting objectives

November 24, 2016 | Melanie Wills

  In a busy exhibition environment, it can be difficult to persuade a visitor to stop and talk to you or, more importantly, remember you. Using fun, engaging content such as games or competitions really helps entice your audience on-stand, but is the impact...

Read more...

The winning formula for successful visitor engagement

October 26, 2016 | Laura Baines

The aim of visitor engagement at an exhibition is to deliver a return on investment by creating positive memorable interactions. But how do you translate your exhibition stand into just that? We’ve devised a winning formula to explain how: Engaging content Devising content to...

Read more...

4 killer reasons to use engagement tools on your exhibition stand

October 20, 2016 | Laura Baines

We’ve been thinking about the do’s and don’ts of using engagement tools on your exhibition stand. We couldn’t think of a single reason why you wouldn’t consider them. No matter what your objective, there is always a form of engagement that will help you...

Read more...

Top tips to attract and engage visitors

September 13, 2016 | Laura Baines

Are your stand staff boring visitors when you exhibit? Are your exhibiting goals and ROI being diminished as a result? If so, there could be a lack of experience, motivation or confidence getting in the way of that vitally important on-stand visitor engagement. We’ve put...

Read more...
Page 1 of 3012345...102030...Last »