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Home > Knowledge > Exhibition Tips > Exhibition Planning
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Quick Tips

What are you going to exhibit?

The exhibition show objectives you set will determine the products and/or services you need to exhibit. If you plan to launch a new product, for instance, your stand design needs to focus on the new product.

Don’t fall into the trap of displaying every product and/or service you have to offer – the message will become confused and your new product may well be lost.

You have 3 – 5 seconds to grab the attention of the visitor. In that time you need to convey:
• Who you are
• What you sell

The benefit of your product and/or service to them

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Nimlok/EIA How to Exhibit Roadshow

This seminar will offer FREE exhibitor training to help you and your organisation maximise your return on investment and multiply the value of every exhibition you participate in.

We will be releasing the next EIA Exhibiting Roadshow dates very soon, please check back to register your interest...