Nimlok Home Page - Exhibitions | Event Branding | Corporate Events | Roadshows | Portable Solutions | Field Marketing

Enquiries: 0800 11 14001

All other calls: +44 (0)1933 409409

event branding | corporate events | roadshows | conferences | exhibitions | portable solutions | field marketing

Home > Knowledge > Exhibition Tips > Exhibition Planning
Nimlok Knowledge and Resource Centre

Quick Tips

Prepare a budget

When creating your exhibition marketing budget, make sure you're not leaving anything out. It can be tough to establish an exhibition budget, particularly if you have no past information to help. Your budget can vary from show to show as your requirements alter.

You can use the figures below, taken from exhibition research, as a budgeting guideline:

29% - Space rental
17% - Show services
16% - Stand Design
13% - Travel and expenses
12% - Transportation cost
12% - Advertising and promotional Costs
1% - Other Costs

[Source: CEIR – Center for Exhibition Industry Research, October 1999]

Add a 10% contingency to the total budget.

<- Back to Exhibition Planning Tips

Print this page

Our Exhibition knowledge section contains all you need to know about your exhibition or trade show. Where you see this symbol you will be able to print the page out, in a print friendly page.Simply click on the Print icon and a print friendly page will be displayed, from here you will be able to print to your local printer in the normal way.

 

 
Exhibiting Excellence Workshops

By attending one of Nimlok's Exhibition Stand training workshops we guarantee to improve your return of investment (ROI). Nimlok provides a unique exhibiting workshop environment, located in our exhibition stand showroom in Wellingborough our exhibition stand training has a proven framework for success. The Exhibition Stand Training Workshop is just £149+VAT per delegate.

Call 0800 11 14001 for more information.