Nimlok Home Page - Exhibitions | Event Branding | Corporate Events | Roadshows | Portable Solutions | Field Marketing

Enquiries: 0800 11 14001

All other calls: +44 (0)1933 409409

event branding | corporate events | roadshows | conferences | exhibitions | portable solutions | field marketing

Home > Knowledge > Exhibition Tips > Exhbition Productivity
Nimlok Knowledge and Resource Centre

Quick Tips

Use a ranking system to classify your leads

Use an effective lead card or data capture facility to quickly determine if a prospect is qualified. Even if you already use a lead card for your general marketing activity, consider designing one specifically for your exhibition activity. Include on it key elements and prompts that address your goals and objectives. This will aid the qualification process.

Use a ranking system to ensure the hottest leads get followed up promptly. A simple system using letters or numbers can quickly identify your lead follow-up priorities. You can categorise leads easily as:
A = Immediate need; B = Likely to buy in the next 6 months; C = Literature or Database

<- Back to Exhbition Productivity Tips

Print this page

Our Exhibition knowledge section contains all you need to know about your exhibition or trade show. Where you see this symbol you will be able to print the page out, in a print friendly page.Simply click on the Print icon and a print friendly page will be displayed, from here you will be able to print to your local printer in the normal way.

 

 
Exhibiting Excellence Workshops

By attending one of Nimlok's Exhibition Stand training workshops we guarantee to improve your return of investment (ROI). Nimlok provides a unique exhibiting workshop environment, located in our exhibition stand showroom in Wellingborough our exhibition stand training has a proven framework for success. The Exhibition Stand Training Workshop is just £149+VAT per delegate.

Call 0800 11 14001 for more information.