The newsletter archive provides more in-depth articles in the exhibition and event industry. These articles will give you ideas on how to improve your performance at exhibitions and events.
Benefiting from a regular exhibiting workout - How healthy are you when it comes to exhibiting? What fitness programme should you be on? Nimlok offer advice on all aspects of the workout!
Trash or treasure - How giveaways should be used so that they turn your visitors into clients and are not just something people throw away at then end of the day.
Getting a green light from upper management - Getting a green light from upper management - it's not as hard as you think. Get your plan, give them your objectives and get them involved.
At your service - Why customer service should be as important on the show floor as any other sales environment. Keep control, listen, act and give more than expected.