event branding | corporate events | roadshows | conferences | exhibitions | portable solutions | field marketing

Exhibitions provide the most effective face-to-face communication tool of the marketing mix. Exhibitions bring together suppliers, buyers, purchase influencers, consultants and the media and provide the platform to launch new products, generate media coverage, build brand awareness, generate leads and retain existing customers.
And remember, visitors have taken the time and effort to attend the exhibition and therefore they are all serious prospects!
Before making that commitment to exhibit, you need to have set specific objectives to achieve by exhibiting. Consider the information opposite:
[Source: How to measure exhibition success: a workbook for marketeers - an AEO publication]
Print this pageOur Exhibition knowledge section contains all you need to know about your exhibition or trade show. Where you see this symbol you will be able to print the page out, in a print friendly page.Simply click on the Print icon and a print friendly page will be displayed, from here you will be able to print to your local printer in the normal way.

This seminar will offer FREE exhibitor training to help you and your organisation maximise your return on investment and multiply the value of every exhibition you participate in.
We will be releasing the next EIA Exhibiting Roadshow dates very soon, please check back to register your interest...