January 28, 2015 | Kelly Edwards
Our marketing engine is nearly ready and we’re making our final checks. We’re now preparing to don our gear ready for the main event which starts in less than three weeks while the iconic ‘The Chain’ by Fleetwood Mac plays in the background.
Although we haven’t branched into car design, we have put the same amount of effort and team collaboration into designing our next Confex exhibition stand and co-ordinating our marketing plan.
Yes, that’s right, we’re going to International Confex! Confex is a free-to-attend exhibition held in Olympia London on 18-19 February 2015 aimed to connect event organisers with venues, destinations and event support services.
If you haven’t guessed by now, this year we’re exhibiting with a driving theme at Confex and we’re pretty excited about it.
We’ll be showcasing how you can combine digital engagement tools and the latest stand design techniques to drive visitors to your stand when you next exhibit.
We know that driving more visitors means generating more quality leads and delivering more return on investment from exhibiting. So, we’d like to show you how to pass the checkered flag at the end of the exhibition in poll position.
While you’ve pit stopped, you can also learn about hiring a bespoke exhibition stand. The stand we’ll be exhibiting with at Confex uses our stunning range of hire inventory to show you a real example of a hired stand. Just like ours, if you chose to hire then it would be customised to your brand. Hiring is also a great choice if you’re new to exhibiting and don’t want a large upfront investment.
As well as talking – or should I say torqueing – shop with us on our stand, you’ll also have the opportunity to refuel and play our digital driving game called Drive your Brand.
Not only is this a bit of fun and an example of the integrated digital engagement tools that we can provide with our sister company Creative Bridge for your next exhibiting experience, but playing our game will also enter you into our prize draw to win an amazing prize of an Aston Martin driving experience at Silverstone.
So, if you feel your stand needs a re-fresh, make a pit stop and refuel with our brand new high octane energy drink, ENGAGE!
We look forward to welcoming you at Confex to help add some va-va-vroom for your next exhibition strategy.