March 14, 2013 |
We’re excited to tell you that we’ve been shortlisted as a finalist for the Exhibition News Awards 2013 in the Best Supplier to Exhibitors category!
The Best Supplier to Exhibitors award category recognises suppliers that have helped businesses achieve ROI from their show presence and demonstrate outstanding customer service.
The winner of this category will be announced on 10 April 2013.
Increasing your ROI
We’ve helped a number of businesses to increase their ROI through novel and innovative exhibition stand design -here’s just one example of how we helped a business to increase their potential tenfold.
City & Guilds attends the Association of Colleges conference each year to offer support and consulting services to colleges and schools. The conference is a valuable vehicle for them with the opportunity to get face to face with some of the more prominent principals within the industry which creates a real potential ROI.
City & Guilds were launching a new set of services called ADVANCE to help principals offer improved courses aligning them to new Ofsted standards. They wanted to make a real impact, attracting attention to the stand and creating a perception that they were really offering something different and beneficial to the norm. They needed to stand above the rest…literally!
Nimlok interpreted the brand from their new ADVANCE campaign and worked together with their communications agency to create a stand that;
Alex Glover, Marketing Manager at City & Guilds told us “We had clear objectives and really challenged Nimlok to create something that would change the Principals perception of City & Guilds with a stand that stood above the rest, polished but not over dramatic. ”
“Nimlok provided a very comprehensive service, from the initial design right through to their onsite support, ensuring all deadlines mere met, and to spec. In our opinion, our stand was the most impressively designed at the event and it certainly drew a crowd. ”
“Usually we get 2 or 3 Principal appointments from our stand. This year, with the same budget we obtained an incredible 35 Principal lead appointments equating to around a potential tenfold increase in investment, so we are over the moon to say the least. “