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Posts Tagged: digital engagement

Harnessing the power of Virtual Reality at your next exhibition

June 30, 2016 | Melanie Wills

In a digital world where many of us are permanently attached to our gadgets and smartphones, the digital arena is an obvious choice from which brands to promote themselves. Yet face to face events and experiential marketing still exist and remain supremely...

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Sweet success with a 208% increase in engagement at Marketing Week Live

May 25, 2016 | Laura Baines

[caption id="attachment_9473" align="aligncenter" width="600"] Nimlok Stand, 18sqm, bespoke hire at Marketing Week Live, Olympia Central, London, 27-28th April 2016[/caption] The Challenge This year, with the addition of our brand new in-house engagement team, our main...

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5 ways to avoid graphic design disasters!

January 21, 2016 | Laura Baines

We’ve all seen eyebrow raising advertising examples like these before: But when 90% of the average graphic designer’s time is spent designing for print, web and media, are we really surprised? Once or twice a year, when their attention also turns to...

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Engagement gets Phygital!

January 7, 2016 | Clare Farthing

Phygital [Fij-it-all] adjective: the blend of physical activity with digital interaction In 2016 we believe that ‘phygital’ will be the next buzz word. We're seeing that traditional touchscreen, keyboard or mouse interactions are continuing to give way to...

phygital engagement

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Are You in the Dark About Beacons?

March 6, 2015 | Kelly Edwards

Despite what Kevin Costner was told in Field of Dreams, even if you build it they still may not come to your exhibition stand. Sometimes you need to reach out to your audience in a way that is both meaningful to you and relevant to them. Beacons are a great way to do...

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Tech-addict? Why not sleep on it

August 14, 2014 |

There's no rest for the wicked so the saying goes, but if Ofcom's latest report is to be believed, there's little rest for the wi-fied generation either. Rather than catching 40 winks, the average adult is spending eight hours 41 minutes each day using media or...

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Brand engagement gets physical

December 12, 2013 |

This digitally devious idea comes from Russia. With not so much love, as sweat and tears! To promote the upcoming Olympics in the country someone had the bright idea of installing ticket machines which enable subway passengers to pay for their fare in...

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Play our Christmas Catch fishing game…you’ll be hooked!

December 4, 2013 |

To get you in a festive mood we wanted to share our new Christmas Catch game with you, for your chance to win L150 vouchers for a festive fishy supper. Play our game until 5pm Wednesday 18th December 2013 and score high to be in with a chance of winning dinner...

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Capturing brand awareness; a penny for your thoughts

November 21, 2013 |

At Nimlok we enjoy creative ideas that meet a purpose, and this example from one of our clients, Reckitt Benckiser, is a great one. Reckitt Benckiser has turned the chore of implementing Captcha words into a visual reminder of its products. So rather than popping...

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See our new engagement cafe!

October 9, 2013 |

Our new engagement cafe is now open. Our cafe showcases creativity and innovation to make your next event the most successful yet. If you are looking for new and exciting ideas for your next exhibition stand, then our engagement cafe is the perfect place to see us...

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