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Posts Tagged: exhibiting tips

Sweet success with a 208% increase in engagement at Marketing Week Live

May 25, 2016 | Laura Baines

[caption id="attachment_9473" align="aligncenter" width="600"] Nimlok Stand, 18sqm, bespoke hire at Marketing Week Live, Olympia Central, London, 27-28th April 2016[/caption] The Challenge This year, with the addition of our brand new in-house engagement team, our main...

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5 ways to avoid graphic design disasters!

January 21, 2016 | Laura Baines

We’ve all seen eyebrow raising advertising examples like these before: But when 90% of the average graphic designer’s time is spent designing for print, web and media, are we really surprised? Once or twice a year, when their attention also turns to...

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New Year’s Resolutions for exhibiting in 2016

January 4, 2016 | Laura Baines

With the New Year now upon us, it’s that time again to consider setting a few New Year's resolutions to motivate yourself and your team for exhibiting in 2016. We’ve taken four common New Year's resolutions and applied them to help your exhibiting...

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How to Follow up Exhibition Leads and Turn Them into Gold

October 23, 2015 | Laura Baines

[caption id="attachment_7094" align="aligncenter" width="300"] Turn Exhibition Leads into Gold![/caption] Get your free mini-guide to calculating ROI now! Simply click here Your exhibition has gone well with many leads created and details taken; now you want to...

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How successful is your exhibition team?

September 30, 2015 | Laura Baines

You've completed step 1, you have your stand space booked at the go-to event for your industry. Step 2, you create an engaging and exciting exhibition stand and step 3, you have a willing team ready to man it. But do you really know what aim you are at the show to...

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The Psychological Causes for Why You Keep Attending Exhibitions

July 24, 2015 | Clare Farthing

These Are The Fascinating Psychological Reasons Why You Keep Attending Exhibitions. It's undeniable that both exhibitors and attendees highly value, appreciate and enjoy exhibition/trade show based interaction. The CEIR's "The Role and Value of Face-to-Face...

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Bridging the digital divide: How to integrate digital into your exhibition campaign

June 2, 2015 | Clare Farthing

It's probably a while before we're all clocking Apple watches in the exhibition hall, but there's no doubt that digital innovation is now an integral part of a stand presence and visitor engagement. But if the most sophisticated equipment on your current exhibition ...

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Lessons in exhibiting: part two

September 11, 2014 |

Following on from the news that 78 per cent of marketers believe that marketing will undergo a fundamental change in the next five years, with a focus on digital and mobile, this week we're taking a look at how to maximise digital technologies within your overall...

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Lessons in exhibiting

September 3, 2014 |

New notebooks, a fresh uniform and nervous parents waving off their offspring. Oh, and the back-to-normal morning traffic for the rest of us. Yes, it's term time again. Our classroom days may be long behind us thank goodness, but you're never too old to learn something...

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Tech-addict? Why not sleep on it

August 14, 2014 |

There's no rest for the wicked so the saying goes, but if Ofcom's latest report is to be believed, there's little rest for the wi-fied generation either. Rather than catching 40 winks, the average adult is spending eight hours 41 minutes each day using media or...

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