Your event looms and you’re all set with a knock-out exhibition stand and campaign message. Everything else looks after itself right? Wrong. Read on to discover six mistakes that will wreck your exhibiting campaign and destroy ROI...
In a busy exhibition environment, it can be difficult to persuade a visitor to stop and talk to you or, more importantly, remember you. Using fun, engaging content such as games or competitions...
Preparing for an exhibition is stressful, there’s so much to do around planning and implementation as well as making sure you’re on budget. However, don’t overlook your most vital asset, your team...
