Engaging Your Audience
A beautiful exhibition stand sometimes isn’t enough to attract and maintain attention in a busy exhibition hall. You need to create moments that matter between your team and visitors in order to drive results. It’s all about visitor engagement!
An effective stand engagement tool should drive footfall, whilst helping to address your business objectives. Our in-house digital design, development and AV teams create and deliver branded content and engagement solutions that drive interactions, spark conversations and deliver memorable experiences; while simultaneously providing the data to evidence exhibiting ROI.
What Is Audience Engagement?
An effective exhibition engagement tool should drive footfall whilst helping to address your business objectives.
This can be achieved through physical or digital games, quizzes, augmented reality and a whole range of bespoke options.
We believe the strongest form of engagement combines the positive interaction of physical and the measuring possibilities of digital – called ‘Phygital’.
Combine physical interactivity with digital Content
Nimlok engagement team are masters of engineering all sorts of bespoke brand relevant interactions that create an experience unique to the live event environment.
Our phygital philosophy describes how an unusual physical interaction (beyond traditional mouse, keyboard or touchscreen inputs) fuses with digital content for maximum audience effect.
Contactless Event Engagement
The Future Is Different – So Are We!
Events are going to be different, and whilst we don’t know quite to what extent, it’s safe to assume reducing physical touchpoints will play its part.
Nimlok’s digital engagement & AV teams have been busy developing innovative contactless solutions to enable seamless visitor interaction with content.
Consequently, the highly effective and engaging games, challenges, quizzes, surveys and content navigators that Nimlok have become renowned for, alongside our award-winning exhibition stands, can still be deployed to drive exhibitor ROI.
Delivering Memorable Experiences
Gamification Engagement In Action
Whilst Nimlok can help you stretch your budget further by reducing investment using our bespoke exhibition stand hire and increase returns with our unique engagement tools, the success of the show also rests on the selling ability of your event team.
Ready to take your exhibition stand to the next level? Contact us today.
0800 111 4001