Engaging Your Audience
A well-designed exhibition stand isn’t enough to attract and maintain attention in a busy exhibition hall but engagement tools can help you stand out from the crowd. Engagement can help drive footfall, generate leads, create memorable experiences and vitally, deliver return on investment.
We can create games that bring your brand to life, offer bespoke surveys and quizzes, and design augmented and virtual reality. Each engagement tool will be designed with your objectives in mind to help you deliver results.
What is audience engagement?
An effective exhibition engagement tool should drive footfall whilst helping to address your business objectives. This can be achieved through physical or digital games, quizzes, augmented reality and a whole range of bespoke options.
We believe the strongest form of engagement combines the positive interaction of physical and the measuring possibilities of digital – called ‘phygital’.
Combine physical interactivity with digital measurability
The power of phygital engagement lies in its ability to allow audiences to have maximum involvement and immersion in your brand whilst being able to measure their interaction. We can also integrate data capture forms to turn the interactive elements into lead generators and help deliver tangible results.
Delivering Memorable Experiences
Whilst Nimlok can help you stretch your budget further by reducing investment using our bespoke hire and increase returns with our unique engagement tools, the success of the show also rests on the selling ability of your event team.
Need help deciding the best solution for your exhibition requirements? Contact us today.
0800 111 4001