Congruency: Body language advice for exhibitors

Body language is the primal foundation upon which our modern communication is founded. We can read an entire novel’s worth of non-verbal cues without ever hearing or seeing a word. And yet, in our modern day work we often struggle to communicate with one another.

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How to keep staff motivated throughout the show

If you’ve ever worked an exhibition stand, you know that it’s hard work. It’s often a case of survival of the fittest. Frequently you and your team need to be full-on for three or more days at a stretch. Staying motivated can...

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How to make the sales team successful at a show

All your hard work can fall at the final hurdle if your team doesn’t pull through for you, so I’ve written this 9 point guide to ensure your team fly...

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Choose the right people for your exhibition stand

Having the right people manning the stand is key. Having invested time and money into the planning of the show, the last thing you need is for your stand staff to mess it up! They are what will make it or break it for you and...

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How to brief your exhibition stand team

Preparing for an exhibition is stressful, there’s so much to do around planning and implementation as well as making sure you’re on budget. However, don’t overlook your most vital asset, your team...

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