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  1. Home >
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  3. Exhibition Stand Analytics

Exhibition Stand Analytics

Nimlok Analytics

As part of Nimlok’s commitment to deliver the tools and methods to establish exhibiting return on investment, we offer the option of show analytics software to use on your exhibition stand.  Marketers can now benchmark shows, team, layout and feature performance.

Detect

Detect

the unique passive mobile signals of visitors and passers-by

Heatmap

Heatmaps

of stand activity to review and guide future product, staff and feature positioning

Exhibition stand analytics
ROI

Measure

visitor volume and time spent on the stand as part of your ROI calculation

Portal Access

Portal Access

to enable easy data analysis in real-time or post-event

Timer

Visitor dwell time on stand or near

Mapping

Hot spot and stand journey mapping

Footfall

Passing and on stand footfall

How does exhibition stand analytics work?

The technology identifies unique individuals by their passive mobile signals and requires no consent or specific downloads, just venue WiFi.

Our AV technicians install the discreet sensors and configure them to suit your stand and preferences. Using our online portal, you can view insights in real-time or assess them post-event.

There is also the option for additional plugins including facial recognition technology to capture visitor gender, age and emotion.

Why do I need it?

This fast, simple and cost-effective analysis insight enables you to compare show performances, make informed decisions about product or feature prominence, assess team performance and build a detailed set of numbers to guide future exhibiting strategy.

Exhibition Stand Analytical Heatmap

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