How to deliver a memorable experience at your next exhibition
You know you’ve attended a great exhibition when you leave the event hall carrying bags brimming with giveaways, taken inspirational ideas for your business, met with new contacts and feel energized and engaged...
Attract, intrigue and educate visitors with great graphic design
With the best will in the world, stunning exhibition stand architecture alone can’t tell the whole story of your business and its services. Marry it with thoughtful, attention grabbing graphics though and you have a match made in heaven...
How to keep staff motivated throughout the show
If you’ve ever worked an exhibition stand, you know that it’s hard work. It’s often a case of survival of the fittest. Frequently you and your team need to be full-on for three or more days at a stretch. Staying motivated can...
Write an exhibition brief that nails your marketing objectives
Exhibition planning doesn’t need to be time-consuming with an outcome that’s expensive and hard to measure. Planning will help set out a clear vision of what you want to achieve and how to achieve it.
Top Tips For Designing Your Exhibition Stand
Be sure that the design you choose for your stand works by not only looking good to attract visitors, but considers your exhibiting objectives to make your stand work for you...
The winning formula for successful visitor engagement
The aim of visitor engagement at an exhibition is to deliver a return on investment by creating positive memorable interactions. But how do you translate your exhibition stand into just that...
How to make the sales team successful at a show
All your hard work can fall at the final hurdle if your team doesn’t pull through for you, so I’ve written this 9 point guide to ensure your team fly...
Interactive media for your exhibition stand
Allowing customers to really engage with your brand during an event can be achieved through interaction that stretches beyond face-to-face sales communications. Being a relatively new trend in online marketing tools...
7 Ways To Exhibit Smartly
Saving money on your stand and boosting your results can go hand-in-hand when you consider these 7 top tips to exhibiting smart. The easiest thing to do to save money and deliver on your exhibiting results is to book your stand space early.
How to plan a trade show and not lose your mind
Showtime. The doors are about to open and the exhibition floor is about to be swarmed by hundreds of eager visitors. They’re ready, but have you done enough to make the most of the event?...