Blum Birmingham 2018 Factsheet Size Large Exhibiting Frequency 1-3 Shows annually Location UK Show Objectives Loyalty or Retention Brand Awareness Brand Education Engagement Used Gamification Phygital https://www.youtube.com/watch?v=A_OgQyOceZA The Brief Blum produces award-winning, furniture fittings to enhance end user convenience. Their hardware range is complemented with support services and through these, Blum seeks to position itself at a trusted partner.An international brand, Blum were certain of footfall yet still wanted stand-out design and increased visitor numbers to whom they could convey insights into the benefits of Blum partnerships. Blum’s UK managed the KBB project. This would normally be undertaken by the Austrian events team and consequently there was a pressure to produce outstanding work.Quite simply, KBB 2018 was to be the ‘biggest and best’ with displays of Blum’s Space Towers alongside in-depth details on their services for retail and technical support.Blum’s pitch - a huge 126sqm (18x17) stand required a high specification showpiece but without the huge investment of traditional full custom stand build. Maximising Blum’s £200k budget was key to achieve event ROI. Our Response Our solution was to produce a mock interior of a kitchen using a rear wall graphic aligned with physical cupboard units and Blum’s…

Delphi Automechanika Expo Factsheet Size Large Exhibiting Frequency 1-3 Shows annually Location UK Show Objectives Loyalty or Retention Brand Awareness Product Education Engagement Used Gamification The Brief Servicing the automotive after care industry, Delphi supply diagnostic kits and aftermarket parts. They attend Automechanika to promote and educate visitors about their products. Delphi’s exhibiting aim was to provide demonstrations of their diagnostic kits on the stand and educate visitors about their aftermarket products, ultimately to generate leads for future sales. Our Response We designed a stand that meant a car could be parked on the stand and used to demonstrate Delphi’s car diagnostic kit via a connected AV screen. Aftermarket parts were displayed on shelves surrounding an educational infographic of where each product functioned in a vehicle.A digital racing game, challenging players to pick up was created to pull visitors onto the stand. The Results The stand delivered such positive results for Delphi that they signed up for four further shows in 2017. Ready to take your exhibit stand to the next level? Contact us today. 0800 111 4001 Email us Nimlok Exhibiting Formula Brochure Download Now See More of our…

Offshore Europe Conference & Exhibition Factsheet Stand Size Large Exhibiting Frequency 1-3 Shows Annually Location UK Show Objectives Product Promotion Brand Awareness Thought Leadership Engagement Used Coin Slot Survey Phygital https://www.youtube.com/watch?v=OunNb8FXrLE The Brief Following a re-brand, it was important for ABB, a pioneering technology leader in multiple industries for over four decades, to uphold their position at the forefront of industrial digitalization. Exhibiting at Offshore Europe – a well-established event serving the oil and gas industry – ABB required a stand that would proclaim their new image, engaging and educating visitors and also promoting products covering their Electrification, Robotics, Automation and Power Grid divisions.Due to the large investment associated with a stand space of 115m2 it was paramount for ABB to investigate cost-effective modular architecture that could be deployed at future shows. Our Response A large, vibrant, contemporary stand using bespoke hire architecture enabled ABB to redeploy smaller versions at future events; significantly minimising any purchase costs.A 15m rigged banner signposted ABB’s presence to visitors, was visible across the exhibition hall and ensured the new logo was visible.Bespoke plinths catered for the display of 3D products and ABB’s cutting-edge technology.…

CIPD Annual Conference Factsheet Size Large 61+sqm Exhibiting Frequency 1-3 Shows annually Location UK Show Objectives Demonstrations Loyalty or Retention Brand Awareness Thought Leadership Engagement Used Phygital The Brief CIPD, the professional body for human resource management, run their own annual conference to network with professionals and educate attendees about changes and trends within the industry. As the organisers of the show, CIPD’s stand needed to be prominent, and clarify their status as an industry leader. They also wanted to raise awareness of their exhibiting campaign ‘#CIPDSelfieSuperstar’, championing the people they support, and encouraging new membership sign-ups. Our Response We hung a large branded circular rigged banner above the stand to create a landmark impression thereby making the CIPD stand a centrepiece at their own annual conference. The stand itself integrated campaign related content and powerful infographics to reinforce CIPD’s thought leadership. We developed a selfie booth which integrated each photo it took into CIPD’s #CIPDSelfieSuperstar campaign graphics in the form of poster adverts. These adverts emphasised CIPD’s exhibiting campaign, and were displayed in real-time on the stand, pre-designed versions were also used to advertise the stand around the venue. In addition…